Appoly advises Australian organisations on technology from South Melbourne. A senior team does the work, and delivery is human-led and AI-accelerated. Engagements are short and billed in days. The work covers a decision, an architecture, a hire, or a vendor pitch, across product, engineering, and AI.
Appoly is APPOLY PTY LTD, ABN 58 648 653 356. The Australian studio is Suite 95 / 80 Market Street, South Melbourne VIC 3205, and has been building software, mobile apps, and AI products for almost twenty years.
Architecture review
We review the architecture before you commit to a stack, and we read the systems you already run. A code audit is the same kind of engagement when you want a senior read of the code.
Build versus buy
Payroll, accounting, identity, and payments are the functions most organisations still buy. A build is the candidate when off-the-shelf tools do not fit the operation, or when an almost-right SaaS product is costing workarounds and per-seat fees. Heavily regulated work with a mature, certified vendor is usually a buy. Build vs. buy decisions in 2026 covers that general case. On the engagement we apply it to your systems and the fees you already pay.
If the decision is to build, delivery is Custom Software Development, Web Application Development, or Mobile App Development.
Vendor selection
We read proposals from other agencies and compare who will do the work, how the engagement is shaped, and whether the price matches the brief. Those questions are written up in Choosing a software development partner in Australia.
For an Australian bank, insurer, or superannuation fund, choosing an AI or technology vendor includes the CPS 230 duties on third-party providers. CPS 230 came into force in July 2025. The duties are due diligence, contractual rights to audit, a contingency plan if the provider fails, and ongoing monitoring. APRA CPS 230: what it means for AI in Australian financial services covers those duties for AI vendors.
Fractional CTO
Fractional CTO support is a senior technical lead for a scaling team, on the days that need one.
Technical due diligence
For an acquisition or an investment, we look at the software a buyer would take on. If it holds personal information, Privacy Act duties, including the Australian Privacy Principles, apply to what we look at.
AI plans and operational change
An AI adoption plan, from a half-day audit to a board-ready roadmap, is AI Enablement. Guardrails, audit trails, permission frameworks, and security controls for agents that act are AI Agent Governance & Security. Focused operational changes, each starting with a discovery sprint and ending with a measurable outcome, are Digital Transformation.
The first conversation is a 20-minute call with a senior person. A brief that fits a 20-minute call is what to send ahead: the work as it exists today, the outcome you want, and the systems already in the mix.